Animated Posts Draws The Viewer's Attention
It catches the eye and keeps users watching and reading your brand's message. As known, GIFs and videos perform the best on all the social platforms because they stick attention and take more time to experience a complete interaction with a post.

​

​Animated video is an engaging instrument that can help you tell your story more comprehensively. 65% of people are visual learners, and 90% of the information transmitted to the brain is visual. According to molecular biologist John Medina, vision is our most dominant sense, taking up half of our brain’s resources. And visual information is processed 60,000x faster than text.